Tuesday, April 6, 2010

Hey Hey It's Saturday vs The Pacific

You'd have to think Hey Hey will win this one ... wouldn't you?

HEY,HEY TAKES ON THE PACIFIC

Sportingbet Australia has Hey,Hey It’s Saturday as a slight favourite to defeat Seven’s boom new series The Pacific in Wednesday week’s prime time ratings battle.

Sportingbet Australia CEO Michael Sullivan said while Nine could not expect the same phenomenal success that Hey, Hey received in its two reunion specials, the 7.30 timeslot gave them a slight advantage.

“The reunion specials were gold for Nine but it’s hard to imagine the same numbers this time around,” said Sullivan.

“But they are on air an hour earlier than the Pacific and should be making every effort to ensure viewers don’t switch to the Spielberg epic come 8.30.”

Sportingbet Australia’s market pays on the program with the highest median ratings figure as per official Oztam figures.

HEY HEY IT’S SATURDAY v THE PACIFIC
Sportingbet Australia Market
Hey, Hey It’s Saturday 1.85
The Pacific 1.95

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